
How to choose truly competitive red wine categories?
In the international market in 2025, it is recommended to adoptThree - dimensional product selection analysis method:
- Target market dimension
- The European and American markets prefer wines from niche regions with soft tannins
- The Southeast Asian market is more receptive to sweet/semi - sweet wines
- Supply chain dimension
- Verify the actual production capacity and export qualifications of the winery
- Confirm whether the minimum order quantity (MOQ) is in line with the distribution system of the target market
- Certification dimension
- The new EU food contact materials regulation (EU) 2023/1112
- The US TTB wine label pre - review system
How to build an efficientInternational logisticsplan?
Based on the changes in the global maritime shipping market in 2025, it is recommended to adoptModular transportation solution:
- European routes
- Give priority to the combined transportation of China-Europe freight trains + trucks (15 days faster than maritime shipping)
- Utilize Budapest, Hungary as the customs clearance hub for the EU
- American routes
- The bonded distribution mode at the Port of Los Angeles reduces the LCL cost
- Pay attention to the impact of the new Panama Canal toll regulations on the shipping schedule
- Temperature control solutions
- Select temperature-controlled containers with remote monitoring
- Insure against temperature fluctuation risks during transportation
How to utilizeThe RCEPAgree to reduce tariff costs?
During the full implementation stage of RCEP in 2025, it is recommended to focus on the layoutThe ASEAN - Australia and New Zealand market corridor:
- Application of rules of origin
- Under the cumulative rules, raw materials from China, Japan and South Korea can be used in combination
- Sub - packaging in Vietnam can still enjoy the agreed tariff rate
- The path of tariff concessions
- The Indonesian market will be reduced to 5% in the 3rd year
- The Philippines implements a 5 - year linear decrease
- Need to prepareTriple supporting documents:
- Statement of origin (issued by a certified exporter)
- Production process traceability records
- Grape variety certificate issued by a third - party inspection agency
How to establish an effective distribution network in emerging markets?
For the African market that will be focused on developing in 2025, it is recommended to adoptThree - level penetration strategy:
- First - level channel: Participate in the procurement of materials for Chinas aid - to - Africa projects
- Pay attention to the targeted procurement list of the China - Africa Economic and Trade Expo
- Second - level channel: Local liquor chain systems
- The liquor section of SPAR supermarket in Nigeria
- South Africas Pick n Pay high - end product line
- Three - level channels: digital direct sales
- Access to Jumia platforms special channel for alcoholic beverages
- Develop the WhatsApp Business Edition ordering system
How to respond to the latest EU labeling regulations?
Regarding the new EU (European Union) 2024/387 wine label regulations that come into effect in 2025, it must be noted that:
- The mandatory marking content has increased
- Allergen information needs to be marked in the official languages of the member states in a dual - label manner
- Energy values must be marked in kJ (the original kCal can be retained)
- Two - dimensional code traceability system
- Must include the GPS coordinates of the grape - growing plots
- Batch numbers of all additives in the brewing process
- Recommended adoptionThree - stage compliance plan:
- Production end: Transform the ink - jet coding equipment to be compatible with microtext
- Logistics end: Reserve an area for pasting variable - information labels
- Customs clearance end: Apply to the Dutch customs in advance for label pre - review
How to increase brand premium through digital marketing?
Recommended to EstablishMetaverse marketing matrix:
- Virtual winery experience
- Develop a VR vineyard visit system
- Blockchain - traced NFT wine labels
- Intelligent recommendation system
- AI - based meal - matching suggestions based on purchase history
- Climate - data - driven drinkability period prediction
- Social e - commerce integration
- TikTok Shop live - streaming e - commerce on the European site
- Development of the Instagram AR wine - tasting room function
Tags: The RCEP