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Which Brand to Choose for Import and Export Agency? These Five Dimensions Help You Make Precise Decisions

Which Brand to Choose for Import and Export Agency? These Five Dimensions Help You Make Precise Decisions

Is considered regular?Export agentIs the brand trustworthy?

When selecting import/export agency brands, it is recommended to focus on evaluating the following core elements:

  • Customs AA Class Certified Enterprise: Latest 2025 data shows only 12% of agency companies nationwide have obtained this qualification, representing the highest customs clearance credit rating
  • Global service network coverage: Excellent brands have branches in major trading countries, with DHL Global Forwarding being a typical example with operations in 60 countries
  • Professional trade compliance teamShould be equipped with a professional service team possessing qualifications such as AEO certification experts and classification specialists

How to evaluate the service capabilities of agency brands?

Recommended to evaluate through the 'three-look' assessment system:

  • Check service response speed
    • Customs documentsProcessing efficiency (top-performing companies can issue documents within 2 hours)
    • Emergency mechanisms for exceptional situations (e.g., a leading brand maintained 98% customs clearance rate during the pandemic)
  • Check industry-specific solutions
    • Medical device category requires FDA certification experience
    • Chemical products require mastery of GHS labeling standards
  • Check digitalization level
    • Whether real-time customs clearance tracking system is provided
    • Electronic document exchange capability (such as supporting EDIFACT standard)

How to choose between emerging agency brands and traditional giants?

Recommend selection based on company size:

  • Small and medium-sized enterprises
    • Priority given to regional specialized agents (e.g. Yangtze River Delta textile agents)
    • Focus on customized service capability (minimum handling volume requirement per shipment)
  • Large multinational enterprises
    • Choose brands with global single window service capability
    • Key evaluation of trade compliance management systems (such as C-TPAT anti-terrorism certification)

What are the fundamental reasons for large differences in agency fees?

2025 industry data shows that formal agency fee structures include:

  • Basic Service Costs(accounting for 40-60%):
    • Document preparation: 200-800 RMB/shipment
    • customs clearanceInspection declaration: 300-1500 RMB/item
  • Risk surcharge(20-35%):
    • Classification dispute reserve
    • Origin verification reserve
  • Value Added Services(15-25%):
    • Commercial compliance advice
    • Customs system integration

What are the common misconceptions when selecting agency brands?

  • Blind faith in low-price services: In 2024 customs seizure cases of irregular declarations, 65% involved low-price agents
  • Neglecting regional characteristics: Different port supervision priorities (e.g. Shenzhen focuses on electronics, Ningbo on bulk commodities)
  • Lack of dynamic evaluation: It is recommended to review agents KPI achievement rates quarterly, including core metrics such as customs clearance time efficiency and error rates

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